Environmental Policy

 

A certified approach

We had to think, from the design of our products and during their life span on their impact on our planet, its people and the future generations. In this objective, we have turned to third-party organizations to test and certify our product attributes.

Our environmental policy is to preferably design products made from sustainable materials with recyclable packaging, to reduce the transportation impact, to recycle the waste (plastic, cardboard,…), to reach a zero-waste policy, to help our customers and our end-users be more and more sensitive to the environment…..

 

 'NF Environnement'

The ‘NF Environnement ‘mark is a voluntary certification mark issued by AFNOR Certification.

This mark, created in 1991, is the French official ecological certification.

On an equivalent performance basis, the mark is awarded to products that have a reduced effect on the environment. To receive the ‘NF Environnement ‘mark, the product must comply with ecological and merchantability criteria. The use of products bearing the ‘NF Environnement’ mark, as of those marked with the European Eco-label, contributes to ecologically responsible purchase behavior. For more information, visit the websites www.ecolabels.fr or  www.marque-nf.com

 

EMAS Certification

Our plant, based in Ballan Miré near Tours (37), is one of the few factories in France which are following the strictest environmental norms in the world : EMAS (as of today, only thirty factories have obtained the certification in France). The “Eco-Management and Audit Scheme (EMAS)” is a voluntary environmental management instrument, which was implemented in 1995 by the European Commission. The tools enable organizations to assess, manage and continuously improve their environmental performance. The scheme is globally applicable and open to all types of private and public organizations. More informations on   www.emas.com 

 

Our Philosophy

 

 Products respecful of the children

cléo

Cleopatre's philosophy is to respect of our products'users, e.g. the children. We focus on their real needs as early as the product design: what bonding strength do they need? What size for the container? What are the best components to use? and above all, we meet them through pilot classes , managed by helpfull teachers.


 

cléo-clin d'oeilChildhood: the best time to learn + to create

We believe that a perfect glue is an important tool for the child: it helps him/her work better in school, have clean exercise books, and be proud of himself/herself....

We believe that the glue can help schoolchildren, whatever their age, in expressing their creativity through the creation of small objects and or highly passionate works. These personal productions emerge directly from their imagination and reflect their deepest personality. That's why they are so proud of them!

Because Cleopatre is Number One in schoolchildren's glues, we have a policy of closeness, exchange and listening.

 

A story that brings together the generationscléo couchée

Our products have been a keepsake for generations of schoolchildren, now as adults, they have become parents themselves. And when they rediscover with pleasure the almond scented glue, even with its modern and up-to-date branding for today's kids, they are happy to share their memories and to pass the values that came from their own parents.....